Murphy’s Pub
Salvation Army 
Food Pantry


CSULB - College of Business Administration - Dept. Of Marketing
Student Digital Marketing Campaigns

Click on a business link below to view student created digital
marketing campaigns for these Long Beach businesses.

Restaurant and tavern located in Belmont Shore, Long Beach. Updated web site, created Facebook and Instagram. Increased positive Yelp reviews. Created/managed marketing contest to increase Instagram interaction around @Murphy’s hastag.

Quick service restaurant located on 4th street, Long Beach. Redesigned old web site. Updated old, underutilize Facebook page to target 4th street community residents. Created and managed new Instagram photo and blog contest.

Food pantry located in Long Beach. Developed and implemented digital campaign that increased volunteer support by 10% and drove up collections of canned food. Updated Web site and utilized Facebook and Instagram posts. Developed Hootsuite web and mobile tools to track track marketing activity.

For more information email Dr. Scott W. Flexo at Scott.Flexo@csulb.edu