Crafting Brand Narratives: Insights from a Marketing & Communications Expert

49er Industry Chat with Deanna Hendrick ‘11
Marketing and Communications Manager, IEHP Foundation

Crafting Brand Narratives: Insights from a Marketing and Communications Expert

Throughout her career, Deanna Hendrick, MCM, has developed and implemented comprehensive communication plans that help increase brand awareness and grow an active and expansive digital presence. As the marketing and communications manager at IEHP Foundation, Deanna plays a pivotal role in establishing the organization's brand voice and developing the communication and marketing strategy from the ground up. She holds a bachelor's degree in journalism from California State University, Long Beach and a master's in communication management from USC Annenberg School of Communication and Journalism.